In this course, you will learn how to:
Master the Reddit Mindset: Understand why traditional marketing fails on the platform and learn how to engage as an authentic community member, not just a marketer.
Build a Strong Organic Presence: Get step-by-step guidance on setting up a professional profile, finding the right subreddits for your brand, and building your initial Karma to establish credibility.
Develop Winning Content Strategies: Discover what kind of content performs best on Reddit—specifically photos and links—and implement powerful organic tactics like storytelling and hosting "Ask Me Anything" (AMA) sessions.
Launch and Manage Paid Ad Campaigns: Navigate the Reddit Ads platform from scratch, from creating an account to launching campaigns using both the "Simple" and "Advanced" creation modes.
Implement Advanced Ad Targeting: Go beyond basic demographics to target users based on their interests, community memberships, keywords, and even the specific mobile devices and cell carriers they use.
Track, Analyze, and Optimize Performance: Learn to install and use the Reddit Pixel and Events Manager to accurately track user actions and measure the true impact of your campaigns.
Execute Powerful Remarketing Strategies: Use the Audience Manager to build custom, lookalike, and engagement-based audiences to re-engage interested users and significantly boost conversions.
